Jake VanderZanden is an inspirational leader and executive who brings together extensive experience in corporate and entrepreneurial business environments. His expertise spans strategy, marketing, product development, and manufacturing, making him a valuable asset for organizations of various sizes. As an advocate for entrepreneurism, Jake has taught marketing, innovation, and strategy at several universities in Oregon, and he is deeply passionate about supporting new entrepreneurs. He is available for consulting to dive deep into an organization’s strategy, serve as an advisor or board member, and teach both students and professionals.
Jake's small-town farm background provides a solid foundation for problem-solving, which inspired him to write his e-book, Barnyard Management, published in 2012.
In addition to his consulting work, Jake is the founder and head of OTTO DesignWorks, the creators of the award-winning Ottolock. He has a natural talent for assessing, developing, and commercializing products and brands profitably, evidenced by his extensive track record. Jake excels at simplifying complex challenges and communicates in a relatable manner to inspire teams and stakeholders.
His speaking style is high-energy, characterized by practical examples and storytelling, combined with an interactive approach that engages the audience. Jake shares a wealth of case studies, particularly from recent start-up businesses, which are relevant to any organization or new entrepreneur on their journey.
Another one of Jake's passions is biking. He has raced and trained at a high level for over 35 years, but now primarily rides for health and adventure.
